About the Book

The Cookie Cutter Approach To A Proforeclosure Fortune

I am a retired real estate investor and I am going to tell you "the secrets" successful investors have quietly been using to make millions.

After 25 years of trying, I discovered "The Secret".  My excitement was overwhelming when I realized I could have a steady stream of wholesale real estate deals coming to me every week if I wanted.  I immediately went about the task of organizing all my techniques into a way of doing business I call a "cookie cutter" approach.  I now had a recipe for making large sums of money the same way you might have a recipe for making cookies.   My system worked so well I had more business than I could handle.  I had to stop the prospecting process and get rid of some property before I could continue.

Now you might ask!  If  "The Secret" is so  great why are you telling me?

In a nutshell here is why.  After I discovered "the secret"  I describe in my book, I was making money hand over fist.  It is really exciting when you sell more than one house in a week. You will see from my Case Studies how much I made on a house.  Well as fate would have it my health suddenly went to pot.  In a period of four years I came close to meeting my maker several times.  Now that I have recovered, I have retired and I decided it would be fun to to help you get rich and retire before you get sick.

Actually, I have talked to a lot of people who were about to lose their house.  If I had not intervened all they would have gotten was an eviction notice, ruined credit and no place to live.  If I can show you how to help them and you make the bank or lenders profits in the process I will feel really good.

You Get The Real Stuff

This is not a book on theory or just telling you what you should do.  I give you a step by step process and ten case studies that detail what I did and how I did it.    I show you exactly how I found the prospect (believe me you have plenty in your area), what I said, what they said, how I negotiated the deal, what I paid for the purchase, and the fix up and how much I made.  It's all there. I also included chapters on how the foreclosure process works etc.

I believe there is a real difference in this book, because I am retired and my aim is to transfer my knowledge to you, instead of just letting it die.  To make sure the knowledge transfer is complete you will also get my personal email address in case you have questions.

In the process of trying to buy foreclosure property, I attended several dozen foreclosure sales.  One of the things I learned was, when there was a good amount of equity, bidders would show up and bid the property up beyond the loan amount.  These bids had to be made without doing more than a drive by inspection and  in addition you had to have all the money in hand (or a bank draft) at the sale.  I realized that I would be better off working with the home owner before the auction sale and pay them a reasonable amount and buy the property before the sale.

There Is Profit Here

In rehabbing property, you should expect (as a rule of thumb) to increase the value of the property 2 dollars for each 1 dollar spent in repairs.  So, if you do $10,000 in repairs you should be able to make $20,000.  Of course there are a lot of factors that play into that, but that was my rule of thumb.

Buying pre-foreclosure property or buying before the foreclosure auction, is a nitch market  Not many investors know "The Secret" I have learned so they buy the "pot luck" way.  They just wait and buy at the auction or buy from the lender after the foreclosure sale. 

 The Secret Has Three Parts

• The first part is knowing where to find the prospects.

• The second part is making contact with the prospects in a way that they will call you.

• The third thing I will give you is a way to negotiate the deal that emphasizes the win win aspects of the deal.

Of course in addition, you will also get copies of all the documents, letters and forms I used to transfer ownership quickly.  With this information you will be able to transfer the title in your lawyers office or at a bank.  Most prospects wait until the last minute to call you.

 It is my intention to give you a level of detail and examples to enable you to execute a perfect interview, provide flawless paperwork, and best of all give hope to people who would lose everything if not for you.

While I was working on this site and before publication of the book, I sent it to several people for review and some tried my system.

Here is what one happy fan had to say:

To Whom It May Concern

My husband and I retired and moved to Florida a couple of years ago.  When I read Ross' book I thought, that system looks so easy I think I could do it.

Well, I did exactly what he said, found the people, made the contacts, they started calling and I have started interviews, and I am having more fun than I ever imagined.

Here is my goal for next year.  I plan to buy 5 condo's valued at $200,000 each for 50 cents on the dollar.  That means I will own a million dollars worth of property and the best part is I am going to rent them and let those "Yankee snowbirds" pay for them.  Ha!

Tootie Jones, Naples Florida

P. S. When I had questions I just emailed Ross - What a resource.

You might be thinking, "Oh come on Ross, how could I ever finance that many deals".

Well first, let me tell you there must be a thousand ways to finance a deal.  With real estate of course the easiest way is to go to your bank and set up a line of credit and just use that similar to a credit card.  If that is not possible for you remember this, money will come to the deal.  When you find an excellent deal, investors will come out of the woodwork.

I solved the problem in a completely different way, where I didn't have to even talk to a lender or a bank and I got no credit checks.  The techniques are quick and work particularly well when you are flipping property.  When you use this "financing secret" you will make  millions.  I include all the details and necessary paperwork in the book.

These Techniques Are Worth 100 X The Price Of The Book

Actually all I had was a couple of credit cards and an account at Home Depot (lumber and home repair store)

Here is another letter from an investor who previewed my book.

To Whom It May Concern

When Ross gave me his book to review, I was looking for a better way to find deals.  I had been investing in real estate for about 15 years, but my prospecting was pretty much hit or miss and luck.

 I was impressed with his level of step by step detail.  I decided to give  his techniques a real life test.  I prospected only 15 people exactly as he said to do it.  I couldn't believe what happened next.  I had 4 calls from the prospects wanting an interview to see if we could work out a solution to their problem.  Thanks Ross my problem of where to find the next and the next good deals is solved.

Moe Robiee, Lenexa Kansas

It seems that when people hear the word foreclosure they think of poor neighborhoods and junk property.  The truth is a certain percentage of all mortgages go bad.  That means it happens in all neighborhoods.  The variety of situations you encounter in this business helps make it exciting.

That's Not All You Get

You Also Get My Personal Email

 Address

BUY NOW!

When it came to pricing this system, to tell the truth I was stumped.  Price should have some relation to value.  In this case you are not just buying ten case studies or an e-book.  You will get a "cookie cutter" prospecting system that will give you a steady stream of wholesale real estate deals for life.  Tootie in Florida says she intends to make $500,000 next year and that is what is worth to her in just one year.  J. Griffin found two sweet deals right away that will net him $40,000 in 90 to 120 days and Moe got 4 people to call him and he only prospected 15.  His enthusiasm is running really high.

 Looking at it in a different way, Ruth Burch from Manchester Mo. says she got more and better information from the book than she got from a $2,000 two day seminar on foreclosures.  Applied on a consistent basis the system gave me and will give you all the deals you can stand each week for a life time or until you retire rich.

Even though I have received great reviews from people who got a prerelease copy of the book, it has occurred to me that I most likely will not be gifted enough to write advertising copy that will sell books by the 100's of thousands.  (It doesn't matter how good a book is if nobody reads it.) Then I realized my goal was to find just a few people and change their lives for the better.  If you have read this far you might just be one of those people.  If you are, I will work with you, so prepare to get rich.  (Now back to Price)

If I stick to the idea of price to value, I would have to charge several thousand dollars.  On the other hand, my retirement goal is to pass on what I have learned.  I need to charge something to keep my interest and keep out the free loaders.  So I have decided to sell my cookie cutter system for $47 and I will also include my personal email address to make sure the transfer of knowledge is complete. 

BUY NOW!

My wife just came in and said "You mean you are going to sell your secret that made you all the money for $47?  You're nuts!!

You can also buy any individual case studies for $6.95.

To choose an individual case study, click HERE.

In conclusion just let me say, I have written this information down because for years, many of my friends and family watched me struggle to combine my desire to fix up homes with my desire to help people (in a distressed situation like a foreclosure).  But it was hard not to feel like a thief. Then I finally sat down and from my heart figured out how to make it a win-win process for everyone. The result? My business flourished more than I could ever handle. Repeated requests of “How did you do that?” prompted me to put it all on paper. My grown children have appreciated learning my business secrets, and now it’s available for you.

To your success,

Ross R. Craft

BUY NOW!

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